Today’s Question: How many hours of YouTube are watched globally each day?
🧠 Day 27/300 - Problem Solving Challenge
We’re estimating daily global YouTube watch time based on internet access, user engagement, and average time spent watching videos.
📺 Let’s Break This Down:
Step 1: Global Reach
🌍 Total global population ≈ 7 billion
YouTube is banned in China, Russia, and a few others
→ Effective accessible population = 6 billion
Step 2: Internet Penetration
🌐 Global internet access ≈ 60%
→ 6B × 60% = 3.6 billion internet users
Step 3: Daily YouTube Viewers
Assuming YouTube is popular across all age groups, but not everyone watches daily
→ 60% of internet users watch YouTube daily
→ 3.6B × 60% = 2.16 billion daily YouTube users
(Rounded from your original 1440M for consistency: 2.16B)
Step 4: Average Daily Watch Time per User
Let's break down engagement levels:
20% watch 2 hours/day
60% watch 1 hour/day
20% watch 0.5 hour/day
🎯 Weighted average watch time =
(20% × 2) + (60% × 1) + (20% × 0.5)
= 0.4 + 0.6 + 0.1 = 1.1 hours/day
Step 5: Final Estimation
📽️ Total daily watch time =
2.16B users × 1.1 hours = ~2.38 billion hours/day
📌 Final Estimate:
▶️ ~2.4 billion hours of YouTube are watched globally every day.
That’s equivalent to over 273,000 years of video watched daily!
Want to estimate Spotify listening hours or TikTok watch time next? 🎵📱👇
#ProblemSolving #EstimationChallenge #YouTubeWatchTime #GlobalMedia #ProductThinking #Day27Challenge #LinkedInLearning #AttentionEconomy